About

The nature of what endures is the only track we follow.

Public and private entities partner with us to develop safe communities and responsible spaces.

Bike Parking Totem ↓

We want the environment on our side. All our signage and equipment are produced using strictly ecological and durable materials. And all we design is meant to compliment its surroundings.

Floema started off as a group of outdoor enthusiasts — a group dissatisfied with the quality of signage and equipment around the beautiful tracks and landscapes of their native Portugal. Sometimes a calling is so loud that you just have to do something about it.

Floema living, made for life.

A trail of hard work and enthusiasm — the perfect ground for craftsmanship.

Drag

A year of transformation: we redefined the brand and its strategic positioning, reaffirming our commitment to sustainability, durability, innovation, and high-quality public service.

2024

2023

We inaugurated the new production unit in Condeixa-a-Nova, designed to meet greater challenges in scale, customisation, and innovation.

With the creation of Floema SL, we entered the Spanish market and began our internationalisation journey, taking our vision beyond borders.

2021

2019

The company officially adopts the name Floema®, reflecting its maturity and a new identity focused on the development of signage, equipment, and furniture for sustainable outdoor spaces.

The diversity of projects and areas of intervention led to the creation of segmented collections, structuring Floema’s offering into five major segments, a decisive step towards the brand’s organised and specialised growth.

2018

2017

We established a partnership with Hahn Plastics, Europe’s largest manufacturer of recycled plastic profiles, reinforcing our commitment to sustainable materials and low-maintenance solutions.

We became representatives of Stratimage®, a leading brand in HPL panels with stratified digital printing, elevating the quality, durability, and customisation of our signage solutions.

2016

2014

The entry of Miguel Pessoa as a partner marks a new chapter, bringing renewed strategic vision and driving the brand’s growth.

With growing demand and team expansion, we moved our facilities to Alcabideque (Condeixa-a-Velha), strengthening the company’s production capacity and organisational structure.

2013

2012

Signage establishes itself as the core of our activity. We invested in the development of proprietary, specialised solutions, with a commitment to ensuring quality, durability, and sustainability in every project.

In response to the shortcomings of existing signage in trails and natural spaces, we expanded the company’s scope to include the production and installation of signage, a decisive step that would go on to consolidate what would become the brand’s core focus.

2010

2007

Go Outdoor is born, founded by two nature enthusiasts who saw nature tourism as an essential tool to energise and preserve Portugal’s territory and cultural heritage. A brand born from the desire to promote purposeful outdoor activities.

Our history

We Design

Guided by innovation ↓

Rooted thinking

Designing solutions requires a great deal of imagination, testing, and problem-solving — especially when sustainability is the primary concern. At Floema, we love the challenge of combining functionality, precision, and durability.

We Build

Focusing on durability ↓

Solutions for life

As we turn projects into products, environmental responsibility and longevity concerns remain at the centre of our processes. Suffice it to say, quality control is second nature to us.

We Implement

Adding longevity ↓

Spaces to enjoy

We oversee the deployment process from start to finish, ensuring each solution is implemented as imagined, cutting no corners to guarantee the needs of people and communities are met.

Take the FLOEMA stand ↓

Creating products that fit right in, require very little to no maintenance, and last several generations — that's what makes us tick.

When signage, furniture, and equipment don’t need replacing, resources are conserved. Timeless designs blend effortlessly with changing surroundings and aesthetics, creating beautiful spaces people love. A stand doesn’t need to be grand to be worthwhile. Walk downtown tomorrow. Meet your friends outside. Share a seed, spread an idea. The combined effort of all stands taken may just be the surest way to a better world.

01. Environmental Awareness

We prioritize using ecological raw materials to create products that minimize environmental impact and support a sustainable future.

02. Innovation

Our commitment to innovation ensures we develop cutting-edge, eco-friendly solutions that set new standards in design and functionality.

03. Quality

We uphold the highest standards, ensuring every product is meticulously crafted to provide lasting value and exceed expectations.

04. Durability

Our products are built to last, reducing waste and offering reliable performance over time.

Floema’s team

Meet some of the minds committed to doing good

Fernando Pinto

Managing Partner

Ana Quinta

Managing Partner

Miguel Pessoa

Managing Partner

We are a multidisciplinary team of engineers, designers, locksmiths, carpenters and specialised technicians.

68 members ↓

Production

Manufactures products, ensuring quality and efficiency.

Sales & Marketing

Promoting & driving sales through marketing strategies.

Finance

Management Budgeting, financial planning, and expenses.

Human Resources

Hiring, employee relations, and workplace policies.

Installation

Assembles and installs products at client locations.

Design

Creates visual and functional product designs.

Project Management

Plans and oversees project execution.

System Management

IT infrastructure and system functionality.

Each person has their own type of talent. At Floema, there is a place for everyone.

We are committed to making a real impact. We believe design has the power to improve lives, and every day we work to shape a better future. If you’re looking for a company that runs on purpose and precision, you’ve come to the right place.